Start with Why: How Great Leaders Inspire Everyone to Take Action (Unabridged)

More by Simon Sinek

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  Leaders Eat Last: Why Some Teams Pull Together and Others Don't (Unabridged)

  Simon Sinek Why do only a few people get to say "I love my job?" It seems unfair that finding fulfillment at work is like winning a lottery; that only a few lucky ones get to feel valued by their organizations, to feel like they belong.
  
  Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled.
  
  This is not a crazy, idealized notion. Today, in many successful organizations, great leaders are creating environments in which people naturally work together to do remarkable things. In his travels around the world since the publication of his best seller Start with Why, Simon Sinek noticed that some teams were able to trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives were offered, were doomed to infighting, fragmentation, and failure. Why?
  
  The answer became clear during a conversation with a Marine Corps general. "Officers eat last," he said.Sinek watched as the most junior Marines ate first, while the most senior Marines took their place at the back of the line. What's symbolic in the chow hall is deadly serious on the battlefield: great leaders sacrifice their own comfort - even their own survival - for the good of those in their care.
  
  The best organizations foster trust and cooperation because their leaders build what Sinek calls a Circle of Safety that separates the security inside the team from the challenges outside. The Circle of Safety leads to stable, adaptive, confident teams, where everyone feels they belong and all energies are devoted to facing the common enemy and seizing big opportunities. But without a Circle of Safety, we end up with office politics, silos, and runaway self-interest. And the whole organization suffers.
  
  As he did in Start with Why, Sinek illustrates his ideas with fascinating true stories from a wide range of examples.

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  Start with Why: How Great Leaders Inspire Everyone to Take Action (Unabridged)

  Simon Sinek The inspiring, life-changing best seller by the author of Leaders Eat Last and Together Is Better.
  
  In 2009 Simon Sinek started a movement to help people become more inspired at work and, in turn, inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who've watched his TED Talk based on Start with Why - the third most popular TED video of all time.
  
  Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?
  
  People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with why. They realized that people won't truly buy into a product, service, movement, or idea until they understand the why behind it.
  
  Start with Why shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way - and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with why.

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  Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team (Unabridged)

  Simon Sinek, David Mead & Peter Docker Start with Why has led millions of listeners to rethink everything they do in their personal lives, their careers, and their organizations. Now, Find Your Why picks up where Start with Why left off. It tells you how to apply Simon Sinek's powerful insights so you can find more inspiration at work - and, in turn, inspire those around you.
  
  I believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we're there, and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly why we do what we do.
  
  As Start with Why has spread around the world, countless people have asked me the same question: How can I apply Start with Why to my career, team, company, or nonprofit? Along with two of my colleagues, Peter Docker and David Mead, I created this hands-on, step-by-step guide to help you find your Why. With detailed exercises and action steps for every stage of the process, Find Your Why can help you address many important concerns, including:
  What if my Why sounds just like my competitor's? Can I have more than one Why? If my work doesn't match my Why, what should I do? What if my team can't agree on our Why?
  Whether you've just started your first job, are leading a team, or are CEO of your own company, the exercises in this audiobook will guide you along a path to long-term success and fulfillment - for both you and your colleagues.
  
  Thank you for joining us as we work together to build a world in which more people start with Why. Inspire on!

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  Frag immer erst WARUM

  Simon Sinek & Björn Brost Der "The New York Times" Bestseller, jetzt endlich auf Deutsch: "Es spielt keine Rolle, was Du tust, es kommt darauf an, warum Du es tust." Mit ein wenig Disziplin, kann jeder lernen zu inspirieren.
  
  "Frag immer erst WARUM", bietet Dir eine unkonventionelle Perspektive, die die Gründe erklärt, warum einige Anführer und Organisationen innovativer und profitabler - und warum ihre Mitarbeiter und Kunden loyaler sind. Am wichtigsten daran ist, dass sie in der Lage sind ihren Erfolg zu wiederholen, wieder und wieder und wieder...